Descripción
Groundworx GTM is a lightweight plugin that cleanly adds Google Tag Manager (GTM) to your WordPress site.
It uses core WordPress hooks like wp_head and wp_body_open, ensuring compatibility and avoiding messy theme edits.
Features:
* Injects GTM scripts in the proper locations (<head> and after <body>)
* Option to disable tracking for logged-in users, by user role
* No ads, no tracking — just works
License
GPLv2 or later
Capturas
Settings panel with GTM ID and role exclusions.
Instalación
- Upload the plugin folder to
/wp-content/plugins/or install via Plugins > Add New. - Activate the plugin.
- Go to Settings > Groundworx GTM and enter your GTM ID.
- Optionally choose user roles to exclude from GTM injection.
External services
This plugin relies on the following third-party service:
Google Tag Manager (GTM)
• Purpose: Loads your GTM container so you can manage analytics/marketing tags from GTM.
• When it runs: Only when a valid GTM Container ID (e.g., GTM-XXXXXXX) is saved in the plugin settings and output is enabled. If no ID is set or output is disabled, nothing is loaded.
• What is sent and where: The plugin outputs the standard GTM bootstrap script and a <noscript> iframe. The visitor’s browser then requests:
– https://www.googletagmanager.com/gtm.js
– https://www.googletagmanager.com/ns.html
These requests send standard browser metadata (IP, user agent, referrer, page URL) to Google to serve the files.
• Scope: Front-end pages only. The plugin does not transmit admin data.
• Policies:
– Google Tag Manager Terms of Service
– Google Privacy Policy
• Data stored by this plugin: None. The plugin does not log, transmit, or store visitor data in WordPress.
FAQ
-
Will this track logged-in users?
-
No, not if you exclude their role from the settings panel.
-
Where is the GTM code inserted?
-
- The
<script>is injected in the<head>usingwp_head. - The
<noscript>fallback is injected after<body>usingwp_body_open.
- The
-
What if my theme doesn’t use `wp_body_open`?
-
You’ll see an admin notice prompting you to update your theme.
If your theme doesn’t supportwp_body_open, you can manually add it by inserting<?php wp_body_open(); ?>immediately after the opening<body>tag in your theme’sheader.phpfile. -
Do I need to edit my theme?
-
Usually no — most modern themes include
wp_headandwp_body_open. But if your theme is older or custom, you might need to addwp_body_open()manually after<body>.
Reseñas
No hay reseñas para este plugin.
Colaboradores y desarrolladores
«Groundworx GTM – Simple Insert for Google Tag Manager» es un software de código abierto. Las siguientes personas han colaborado con este plugin.
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Registro de cambios
1.0.0
- Initial release: inject GTM via
wp_headandwp_body_open